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Design StrategyNatura
Innovation Pipeline for Time-to-Market Reduction
How we reduced time-to-market from 2 years to 6 months through a structured innovation pipeline for a global beauty and wellness company.
75%
Time-to-Market
Reduction
Reduction
InnovationCentauro
Transforming Salespeople into Digital Entrepreneurs
How we transformed traditional salespeople into digital entrepreneurs, generating $200M/year in new revenue for Brazil's largest sports retailer.
$200M
Annual Revenue
Generated
Generated
UX StrategyBrasil Kirin
User-Centered Design in a Complex SAP Environment
How we transformed the daily routine of 1,200 field salespeople through strategic UX, cutting order time by 50% in a legacy SAP environment.
50%
Order Time
Reduction
Reduction
Independent projects
View the Lab →20 years connectingdesign to results.
As Senior Design Manager at CI&T, I act as a strategic advisor to C-level executives at Fortune 500 companies - my work goes beyond delivering design: I connect product vision, technical capability, and business objectives in projects that change how entire organizations work.
In parallel, Estúdio Besouro - founded in 2010 - is where I maintain original projects and strategic consulting that complement my corporate work. Today I integrate AI as a strategic tool: from rapid prototyping to concept validation, proving value before massive investments.
Full background→Current role
Senior Design Manager
CI&T · since 2013
Own studio
Estúdio Besouro
Founded in 2010
Notable clients
Natura, Samsung,
Coca-Cola, Itaú, Ambev
Coca-Cola, Itaú, Ambev
Current focus
Design + AI Strategy
End-to-end execution
Experience across global brands
Natura, Samsung, Coca-Cola, Itaú, Bradesco, and Nestlé.